All-round Marketing Expert
Fulltime/Remote
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All Marketing Mavens
Do you dream of building brands that matter? Are you a marketing expert who thrives in the dynamic world of startups? If you possess an unquenchable thirst for growth and innovation, then we have the perfect opportunity for you!
ProcessMind, a passionate startup, is revolutionizing the business process management (BPM) landscape with our innovative SaaS software. Our product combines process mining, process design, and process simulation to provide comprehensive process insights. We focus on BPM without creating automations, ensuring that businesses can map, monitor, and optimize their workflows and operations effectively.
We’re searching for a talented All-Round Marketer to join our growing team and spearhead our marketing efforts. Your role will be crucial in taking ProcessMind to the forefront of the industry. You will work with industry-standard tools to create and execute marketing strategies that highlight the benefits of our software, including process mapping, process analysis, and process modeling.
What you’ll do
- Craft a compelling brand narrative: Define and articulate our brand voice, messaging, and positioning that resonates with our target audience in the business process management (BPM) space.
- Become a content creation machine: Develop engaging blog posts, social media content, website copy, and other marketing materials that educate, inspire, and convert leads. Focus on topics like process mapping, process analysis, process modeling, and process improvement.
- Master the art of lead generation: Design and execute targeted campaigns across various channels (email, social media, paid advertising) to attract high-quality leads interested in BPM tools, process mining, and process simulation.
- Nurture relationships and drive sales: Convert leads into customers through effective email marketing, nurturing campaigns, and collaborating with the sales team. Highlight the benefits of our software in optimizing workflows and operations.
- Analyze and optimize like a pro: Track marketing performance, measure results, and leverage data insights to continuously improve our marketing efforts.
- Wear multiple hats with a smile: Be prepared to tackle diverse marketing tasks, embracing the dynamic nature of a startup environment. Adapt to new marketing tools and methodologies as needed.
You’re a perfect fit if you
- Live and breathe marketing: Possess a deep understanding of marketing principles and best practices across various channels.
- Content is your superpower: Can create compelling and informative content that resonates with your target audience, focusing on BPM, process mapping, and process analysis.
- Data-driven decision maker: Analyze marketing performance metrics and translate insights into actionable strategies.
- Tech-savvy and adaptable: Embrace new technologies and readily learn new marketing tools and platforms.
- Startup spirit runs deep: Thrive in a fast-paced environment, are comfortable with ambiguity, and wear multiple hats with a smile.
- Excellent communication and collaboration skills: Effectively communicate marketing goals and initiatives to both technical and non-technical audiences, and collaborate seamlessly with the wider team.
What we offer
- The chance to make a real impact: Be at the forefront of building a successful brand and product, shaping the future of business process management.
- Work with a passionate and talented team: Learn from brilliant minds, collaborate closely, and build lasting friendships.
- Own your career growth: We invest in your skills and provide opportunities to learn, experiment, and push your boundaries.
- Competitive salary and equity: We recognize your talent and reward it accordingly, with a chance to share in the company’s success.
- Flexible work environment: We embrace remote work / working from home.
Are you ready to join the adventure? Send us your resume and tell us why you’re the all-round marketing rockstar we’ve been searching for!